Brand and Content Marketing Executive
WittyPen
Full-time
On-site
Pune, Maharashtra, India
About the job
About us
Wittypen is a managed marketplace for content and we work with some of the best brands like Freshworks, Swiggy, Acko, Paytm, and others to help create content through our pool of 1700+ freelance writers.
Founded in 2015, today Wittypen is one of the most credible content platforms working with customers across 5+ countries and creating thousands of content pieces every month.
We believe in having a goal-driven culture where our colleagues try to do the best work of their lives in a way that also drives meaning and impact.
Job Description
Wittypen is on the lookout for a talented Brand & Content Marketing Executive to join our team in Pune. As a Content Marketing Executive at Wittypen, you will play a pivotal role in shaping and promoting our brand through strategic content initiatives. Your role will encompass a blend of creativity, strategy, and execution, aimed at delivering high-quality content that resonates with our target audience and strengthens our brand presence.
Key Responsibilities:
Wittypen is a managed marketplace for content and we work with some of the best brands like Freshworks, Swiggy, Acko, Paytm, and others to help create content through our pool of 1700+ freelance writers.
Founded in 2015, today Wittypen is one of the most credible content platforms working with customers across 5+ countries and creating thousands of content pieces every month.
We believe in having a goal-driven culture where our colleagues try to do the best work of their lives in a way that also drives meaning and impact.
Job Description
Wittypen is on the lookout for a talented Brand & Content Marketing Executive to join our team in Pune. As a Content Marketing Executive at Wittypen, you will play a pivotal role in shaping and promoting our brand through strategic content initiatives. Your role will encompass a blend of creativity, strategy, and execution, aimed at delivering high-quality content that resonates with our target audience and strengthens our brand presence.
Key Responsibilities:
- Content Marketing Initiatives: Drive Wittypen's content marketing strategies to enhance brand visibility and generate inbound leads.
- Copywriting Excellence: Craft compelling copy for blogs, social media, newsletters, and other marketing collateral.
- Content Management: Manage the content calendar to ensure timely and consistent content delivery across all platforms.
- Research: Conduct market research to identify trends, target audience preferences, and competitive insights to inform content planning.
- SEO Strategy Execution: Collaborate with content managers to implement SEO strategies that align with Wittypen’s content objectives.
- Social Media Management: Plan, manage, and execute engaging social media campaigns that align with Wittypen's brand voice.
- Web Content Management: Use WordPress to publish and optimize content, ensuring alignment with SEO and brand guidelines.
- Newsletter Management: Write and oversee the distribution of newsletters that keep our audience informed and engaged.
- Webinar Planning: Organize and execute webinars, managing logistics, promotion, and follow-up communications.
- Analytics & Reporting: Monitor and report on the effectiveness of marketing campaigns, providing insights for continuous improvement.
- Brand Promotion: Develop and execute content distribution plans to maximize reach and engagement across various channels, including social media, email marketing, and partnerships.
- Trends: Stay up-to-date with industry trends and emerging content marketing techniques to keep our strategies fresh and effective.
Requirements
Ideal Candidate:
Ideal Candidate:
- Content Marketing Expertise: 1+ years of experience in content marketing/social media marketing
- Copywriting Skills: Strong command of English, with proven ability to write compelling and engaging copy.
- Social Media Savvy: Experience in planning and managing social media campaigns across various platforms.
- Project Management: Ability to manage multiple projects simultaneously, ensuring timely and quality execution.
- Analytical Mindset: Ability to analyze marketing data to make informed decisions and optimize content strategy.
- Collaborative Approach: Works well in a team and effectively manages cross-functional relationships.
- Growth-Oriented: Eager to learn and grow within a dynamic, fast-paced environment.
Benefits
Why Wittypen?
5-day work week, 40-hr/week.
- Career Growth: Opportunities to develop your skills and grow your career in a company that values content marketing.
- Innovative Environment: Be part of a creative team that encourages innovation and collaboration.
- Impactful Work: Make a significant impact on the brand's visibility and growth.
- Inclusive Culture: Join a workplace that values diversity and provides a supportive environment.
This job is closed.